Metrics That Matter: Ensuring Holiday Logistics Success or Struggle

By monitoring essential metrics, examining operational data, and maintaining open communication channels, brands and their third-party logistics partners can collaborate effectively to guarantee seamless logistics operations throughout the season. This article delves into logistics metrics that may decide a brand’s holiday success and struggles.
As the vibrant holiday shopping season approaches, numerous brands have dedicated the past few months to evaluating their operational capabilities, especially logistics and fulfillment. Frequently, the effectiveness of these operations relies on the collaboration between a brand and its third-party logistics (3PL) provider. To thrive during the peak holiday season and guarantee efficient fulfillment, deliveries, and returns, these partners must track essential metrics, scrutinize operational data, and uphold consistent communication