What is online reputation management, and why do you need excellent ORM for your business? All businesses work hard to keep their customers happy and satisfied with their products and services. But even with the best customer service, a business is bound to see its reputation take a hit every now and then. Every review impacts the overall business and if you are getting some bad reviews then your brand image goes down on the internet as well offline. That’s why online reputation management comes in.By managing your reputation, you can minimize negative customer feedback and try to keep your online presence as positive as possible. With ORM, you can also monitor who mentions your brand on your website and on social media. (Buildbrandbetter.io)